The Number One Reason People Purchase Natural Area Rugs

We know why we love natural area rugs, but we wanted to do some research to see why most people purchase them rather than synthetic machine made rug options.

As it turns out, all of us natural rug lovers seem to be on the same page. 

The number one reason people purchase natural area rugs is ...

To create a warm, inviting aesthetic with eco-friendly materials

So why area natural area rugs perfect for achieving this important decor goal? 

Aesthetic appeal and texture 

Natural area rugs created from fibers like bamboo, jute and wool have a unique, inviting organic texture and beautiful neutral tones that lend themselves to many cozy decor styles.

Sustainability

People value sustainable natural fibers over synthetic ones because they are eco-conscious and value eco-friendly materials that are renewable and biodegradable.

Health benefits

People who favor natural area rugs also appreciate the health benefits they provide, such as improved air quality, allergen resistance, moisture regulation and more.

In addition to these top three reasons, people who opt for natural area rugs also appreciate their superior durability and unique and comfortable underfoot feel. 

But there's more...

At Natural Rug Co., our rugs are not only created from natural fibers, but also by the hands of artisans who skillfully hand loom, hand knot, hand tuft, or hand weave each one, which provides additional benefits.

According to our research, the number one reason people choose handcrafted natural area rugs is because they provide...

Authenticity and craftsmanship that reflect quality and individuality

So what do handcrafted natural area rugs offer us that other area rugs created from natural fibers do not?

Uniqueness

With handcrafted natural area rugs, no two are exactly alike. Not only does this add a sense of uniqueness to each individual rug, but visual interest, character and an organic warmth to each space they are used in. 

Artisanal Touch

Buyers of handcrafted natural area rugs appreciate the artisanal touch reflected in each one and the time honored techniques used to create them. The fact that handcrafted natural area rugs are skillfully created by artisans' hands adds an element of cultural depth, and an added level of care and quality. 

So, why do you value natural area rugs, and handcrafted natural area rugs specifically? We would love know!